The rising burden of various diseases and chronic conditions has amplified the adoption of safe and effective diagnostic tools. In this regard, the diagnostic ultrasound market is expected to record significant expansion in the forthcoming years. The rising number of pregnancies worldwide has increased the demand for several imaging tests that deploy sound waves to view the development of the baby as well as check the female pelvic organs in pregnancy.
The need for ultrasound inspection has also grown as it offers the benefits of ease of use, lower implementation costs, and versatility. In light of these benefits, there have been rising advances in diagnostic ultrasound imaging technology for improved diagnosis and providing immediate clinical information. Subsequently, the higher availability of instant diagnostic data has helped reduce total healthcare costs by replacing expensive diagnostic exams.
The diagnostic ultrasound industry will further witness significant developments with increasing clinical application scope, ranging from orthopaedics and cardiology, obstetrics and gynaecology, prostate and breast cancer detection, and emergency medicine. This technology is also favoured mainly over other imaging modalities considering its cost-effectiveness, efficacy, speed, and noninvasive nature.
Mentioned below are a few recent innovative ventures that will infuse a positive scenario for the growth of this business space:
Philips introduces handheld POCUS for ultrasound portfolio expansion
In February 2022, Philips launched Lumify, its handheld point-of-care ultrasound solution for expanding its ultrasound portfolio to offer an advanced hemodynamic assessment as well as measurement capabilities. The new product allows clinicians to quantify the blood flow in several point-of-care diagnostic applications, comprising cardiology, abdominal, vascular, obstetrics, urology, and gynaecology.
Samsung rolls out V8 ultrasound system for medical professionals
Samsung, in September 2021, introduced the V8 (Versatile 8), its new high-end ultrasound system to offer enhanced usability, image quality, and convenience for all medical professionals while being optimized for use in almost all busy hospitals worldwide. In fact, in radiology, V8 is deployed with S-Shearwave Imaging™ to provide information regarding tissue stiffness caused due to the disease by using ultrasonic transverse elasticity.
Hologic unveils the first-ever cart-based ultrasound system - SuperSonic™ MACH 40
In July 2020, Hologic, Inc., announced the expansion of its ultrasound product line with the launch of the SuperSonic™ MACH 40, its first cart-based system which is designed to alleviate unnecessary biopsies, and lesion correlation time, whilst enhancing overall diagnostic accuracy. Equipped with SonicPad™, a multi-touch trackpad, the system offers enhanced accuracy and efficiency, in addition to delivering high-quality images as well as standard-setting imaging modes.
Fujifilm India launches new ultrasound machines in India
Fujifilm India, in March 2022, introduced a new range of a portfolio of products that offer complete and integrated solutions in diagnostic activities, such as CT, AI, PACS, MRI, X-ray, endoscopy and ultrasound systems. The products are deployed with the Supria series, Scenaria View, The Echelon Smart and the Arietta series.
In essence, the demand for ultrasound equipment is likely to soar to new heights as it is highly economical as some of the most advanced ultrasound systems are found to be more cost-effective than low-end MRI (magnetic resonance imaging) systems. The emergence of core predictive technologies, including vibration analysis and infrared imaging, is another impact-rendering factor for market expansion in the looming years.
